(Short Course) Digital Marketing Essentials
- Location Wrexham
Why choose this course?
This module aims to demonstrate an introduction to digital marketing essentials. Learners will be taught best practice around how to utilise a range of digital marketing tools, social media planning and analytics and measurement.
Key course features
- Build your own social media marketing plan, based on an organisation of your choice (typically your employer).
- Support is provided as well as opportunities to discuss with classmates through guided discussion on the online forums.
- Utilise a range of digital marketing tools, social media planning and analytics and measurement.
- Study online for free.
What you will study
- Social Media Planning
- Persona Development
- Content Marketing
- Introduction to SEO
Entry requirements & applying
To book this course, please visit the online store.
The booking for this course closes a week before the course start date. If you would like to find out more about future dates for this course please contact email@example.com
Teaching & Assessment
Students will be required to undertake a project of building a digital marketing plan, based on improving digital marketing performance for a chosen organisation, typically their organisation. The plan mirrors the weekly content and is based on a practical template provided. The forums will enable students to reflect and demonstrate their learning. The minimum expectation for the improvement plan word count is 500 - 1,000 words.
Fees & funding
May 16th 2022 for 4 weeks